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Does Your Product Fit the Market?

Does Your Product Fit the Market?

Many entrepreneurs who heavily invest in their business think they have found product/market fit when they really haven’t. It can be a disastrous issue when they begin hiring staff and optimizing their product before they figured out who actually needs what they made. You only really reach fitting your product to the target market when you are so...

November 13, 2017November 13, 2017
Product-Market Fit: What it is and Why It’s Crucial for Your Startup

Product-Market Fit: What it is and Why It’s Crucial for Your Startup

When you’re launching a startup, the single most important factor to consider before you do anything else is product-market fit. Without this, nothing else matters. Regardless of how outstanding your idea, team, or marketing plan might be, without a hungry market, your business is doomed to fail. That’s why it’s so essential to match your product with...

October 23, 2017October 23, 2017